Hyper Tough Cordless Pressure Cleaner

A full product launch for Positec USA's new cordless pressure cleaner for the HyperTough brand — an exclusive Walmart product built around portability and everyday usability. The production captured both video production and photography in tandem through real-world scenarios that showcased the product's versatility across multiple use cases and formats.

Full case study at embarkmedia.tv →

Client:
Positec USA

Production Company:
Embark Media

Director/Producer/DP:
Rick Guile

Photographer:
Gary Hughes

Gaffer:
Jim Cote

Key Grip:
David Dodd

1st AC:
Taylor Hawkins

Art/Demo:
Scott Matthews

Editor/ Colorist:
Rick Guile